LinkedIn connections aren’t just about the quantity; it’s also about the quality and how to make meaningful connections that capture people’s interest.
Engaging on social media, especially professional platforms like LinkedIn, can yield valuable rewards, even if they aren’t immediately visible. Over time, you will realize its importance in your career. Today I want to share how I built connections on LinkedIn from scratch to 4,000 followers (as of September 22, 2023).
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I started my journey writing about Machine Learning on Medium || Github || Kaggle || Linkedin in March 2023. Writing started as an easy way to collect and archive knowledge for future reference. At the time, I only had about 200 connections on LinkedIn, most of which were not in my field of expertise. To my surprise, my first article received a positive response from readers, which motivated me to write more. It’s been about 6 months since I started writing and I now have over 4000 followers on LinkedIn who are interested in my content. 4,000 may not seem like a big number to some people, but I think what I write really matters to 4,000 followers.
2.1. I write about what people care
As someone who works a lot with data, I understand how to make data actionable. I pay close attention to the analytics behind each post, observing and comparing which themes resonate with my audience.
Some of the posts I’ve written have gotten nearly 3,000 impressions and others just over 10. These numbers provided valuable insight into audience interest.